For the past three decades, large consulting firms were rather attracted by abundant fees from big players than by problem-solving in the fashion and retail sector.

 

▪ Fashion sector was not yet in the parallax of most investors

▪ Creativity was even considered as a risk factor and scary key driver  

 

That meant that there was room for an industry expert to enter the fashion and retail sector to provide assistance to those founders, who keep focus on their creations.  

 

My objective was to build a team of quality-people who love fashion and have the ability to foresee what attributes every brand has; a think-tank who can play equally with proper wording, creative images and strategies in order to add value to our clients.

 

Al Cadosch, Founder